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Glossary

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Incubator
A start-up incubator is a collaborative program for founders and their start-up companies — usually physically located in one central workspace (but also virtual in some cases) — designed to help start-ups in their infancy succeed by providing workspace, seed funding, mentoring and training.
IP
Intellectual Property covers patents, trademarks and copyrights. It is a good way to protect your “secret sauce”. Think of it like this: • Patents: the DNA of your product. They are typically used to protect your design. • Trademarks: they are used to protect your brand. Depending on which one you register, you can add a “™ “ or “®” (Registered Trademark) next to your logo. • Copyright: they are used to protect your creative content (like film, music or art) and it allows you to use a “©” symbol on your content.
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