Get in touch

40+

companies built

£185m

total portfolio value

100

products built

F+L for businesses

We help established businesses harness the power of technology. Boost efficiency, increase agility, unlock new revenue opportunities and much more.

We help you defy the digital transformation odds...

Around 70% of digital transformation projects in businesses fail. We use our 10 years of experience building tech products for businesses of all sizes, to help you build the right thing, every time.

We function like your in-house team, freeing up your team’s time and adding new essential skills, ensuring a far higher chance of success.

Case Studies

AI

Automotive

Staying ahead with AI

Not for Profit

CREATING CONNECTIONS

Investment Advisory

Company Pensions

10x revenue generated

What to expect from us

Collaborative partnerships

We aren’t a development agency. We work closely with you, like an in-house team, to make sure we deliver exactly what you are looking for.

Product and design thinking

Your team will also include Product Managers and Designers, to ensure you're building the right thing, in the right way, and delighting your users.

Continuous innovation

We live and breathe all things tech. We know the latest technologies and offer flexibility and knowledge sharing to ensure your digital project is cutting-edge.

Delivering value

We build quality solutions that unlock opportunities and efficiencies quickly and within budget.  We’re always focused on your business objectives and start where we know we can move the needle the quickest.

"We believe in building impactful partnerships, that deliver solutions that your customers love"

Pawel, CTO F+L

Hear from our client partners

I love the deep and broad expertise of the team, the support I feel from them all, and flexibility with regards to how we can approach the project

Jo Fenn, Adgreen

Working with F&L enabled us to work in a new digital space in a way that we would not have been able to do two years ago before working with them

From Head of Product, from a leading Pension provider to the NHS

Anyone who’s in the position where they’re thinking about how they might implement AI tools in their business, or fill a gap in their understanding, I would definitely recommend these workshops. If you don’t get on the front foot, you may fall behind because it’s moving very quickly.

Leon James, CTO Wagonex

Meet the team

LOOKING FOR

RO
WELCH

Chief Experience Officer
LOOKING FOR

PAWEŁ
KAMIŃSKI

Chief Technology Officer, Co-founder
LOOKING FOR

EMMA
ROWLEY

Lead Product Manager
LOOKING FOR

WAN-LIN
TAI

Lead Product Designer
LOOKING FOR

MORLENE
FISHER

Solutions Architect
LOOKING FOR

becca
toher

Customer Experience Executive

FAQs

What's your approach to building a successful product?

1. We prepare.
Before we write a line of code we: Look at the size of the opportunity, understand if enough people will use the product and why they will use it over another. We confirm if they will pay for it and how to make sure they adopt it and keep using it.

2. We get to know your users.
We create user personas and map out the journey through this system to make it's as simple and easy to use as possible.

3. We test your assumptions.
We build a Minimal Viable Product quickly and get it in the hands of your users. We then learn and make small changes to your Build plan based on feedback at regular intervals.

4. We agree your success criteria.
We build out milestones to get you there. Only then, we start to build your product. The above should take no more then 12 weeks.

Who do you work with?

Successful and entrepreneurial people and businesses who are looking for a tech and product team to help them improve and grow.

We work with everyone from:
1. Start ups
2. Established businesses
3. Corporates

We've worked in a huge variety of industries and business models and bring our vast expertise to every project, big or small.

Are you an agency?

We not an agency. Our sweat equity model means we have real skin in the game. This means, like you, we are invested in your success and the success of your product. We own the full adoption roadmap from inception to go live to scaling for corporate users.

How quickly can the project start and do you use no/low code? 

We typically can start a project in 2-4 weeks. We can also give you a head start via our our platform.  It allows for many of the necessary (but less 'value providing' components) to be added "out of the box" to enable the team to focus on building the elements that add real business value, and in doing so, save you time + money. So all the benefits of low / no code but with the security, scalability and flexibility of an established app built in.

What makes you different?

1. We are part of your team, a long term partner, not a vendor or an agency.

2. Our platform gives development a 12-week head start.

3. We have the ability to flex a plan and bring in new skills as needed, there are 150 of us.

4. We have a genuine partnership approach - we like to invest in your success via our sweat equity and co-creation models.